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Accella’s digitalNow Takeaways
Looking back on our experience at digitalNow 2024, we are energized and inspired by the wealth of insights shared. It was both an honor to present and a privilege to engage with some of the most forward-thinking leaders in association leadership. From thought-provoking discussions to…
Death to PDFs (Or, at Least, a Smarter Use of Them)
Ah, PDFs. The cockroach of digital content—just when we think we’ve found something better, they come crawling back into our lives, immune to all efforts to kill them off completely. Despite our frustrations, let’s face it: PDFs aren’t going anywhere. But we can all agree…
Enhancing Member Engagement Through Personalized Mobile Apps: Leveraging AI for Associations
In today's digital era, personalization has evolved from a luxury to a necessity for meaningful member engagement. Association members are inundated with information and networking opportunities, raising their expectations for experiences that are not only informative but also tailored to their unique needs and interests.…
Ask the Experts
What’s the difference between a dynamic and a static mobile app?
I have an idea for a mobile application; in looking around for pricing, I see a lot of articles and blog posts that reference a "static" app and a "dynamic" app. What is the difference between the two, and why does a dynamic app cost…
Will Not Having a Contact Page Affect SEO?
I'm creating a website but don't plan on having a contact page on it, will my page still be ranked with Google, or will this hurt my SEO?
Meta Keywords and Their Importance
I've heard from quite a few people that adding keywords in a site's meta-tag is not important for SEO, why do they still have them then and should I worry about them?