How to Avoid a Shattered Web or Mobile Project
Having been in the interactive multimedia space for almost 20 years I have witnessed time and again the main reasons why good ideas and projects go south. And for all of you reading this that have been in the IT community for any length of time, this information will seem like basic common sense. However, […]
What Kind of Return on Investment Can I Expect From My App?
Wow….talk about a loaded question that I get grilled about almost every week. Usually I get this question from an individual entrepeneur who is financing the app, but increasingly even corporate clients who use an app as a value added tool are interested in attaching some sort of return on investment (ROI). Like everything in […]
Blackberry Apps: Should you build them?
We often get approached about building applications across multiple platforms. Invariably the request is made for iPhone, Android and Blackberry. iPhone is a no-brainer. It’s the platform of choice for most first generation apps and the iPhone was very obviously made for apps. Android is now making it’s own challenge. While their app market is […]
How Would a Content Management System Benefit My Business?
Since the advent of the browser based Internet websites have been plagued with the reality that just like the clothes in your closet, they need to be updated periodically in order to stay in fashion or in the case of a website, relevant to your audience. Stale content will turn your new business and core […]
What Is The First Impression Of Your Company…..Online?
Since the browser based Internet has mainstreamed from a small user base to virtually the entire world, businesses have come to realize that their online presence is more important than ever. Having said this I am always surprised when I see a website for a company that does not represent where they are in the […]