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Google Instant: Why you’ll be paying more in your AdWords budget

With Google’s new feature, “Google Instant,” results are shown and changed as users type in their search queries.  As Google explains it on their “Inside Adwords” blog, “For example, if someone types "flow" into Google.com, our algorithms predict that the user is searching for "flowers"…

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Search Engine Marketing Tools You Can’t Live Without

I will be hosting a webinar on the 19th going over some of the SEM tools that I use to create and monitor our search engine campaigns. I'll be going over Google's AdWords Editor, KeyWord Builder, and Traffic Estimator, as well as some tools to…

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How do People use Social Media

I stumbled across this really interesting tool on how different ages and sexes use social media. While this isn't a true scientific poll it does give a little insight into how different age ranges are using e-mail, facebook, and twitter. To learn more about Social…

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Google AdWords adds Goals in the Opportunities Tab

For advertisers looking for a shortcut to switch up their Google AdWords campaign, a new feature has just been released in the Opportunities tab; goals allow users to make simple changes to their campaign without investing a lot of effort. The new feature gives users…

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