NVAR Mobile App
A Custom Member App Designed for REALTORS® On the Move
How Accella helped NVAR meet members where they are — with a modern, AI-personalized mobile experience.
- Apple and Google Pay Checkout
- QR-Code Event Check-in
- AI-based Personalized Event Recommendations & Market Stats
- Automated Event Reminder & News Push Notifications
THE CHALLENGE
“We knew our members needed an app. Accella guided us on what features would make the experience an invaluable, everyday tool for our members.”
Leo Mofunanya, Senior Director of Digital Strategy and Operations
NVAR serves a fast-paced, mobile-first profession. Its members, including real estate agents, brokers, appraisers, and property managers, are constantly in motion, working from listings, cars, and client meetings. Traditional email and web-based communication wasn’t cutting it.
Despite having a strong website, NVAR lacked a mobile solution tailored to the day-to-day workflows of REALTORS®. The team knew they needed a mobile app but had big questions:
- What do members actually want on their phones?
- How do we make it useful and not just another login screen?
- What systems should it connect to?
- How do we ensure people actually use it?
That’s where Accella came in, not just to build an app, but to shape a strategy.
THE SOLUTION
A Mobile App Built With Members, Not Just For Them
Accella led NVAR through a member-first discovery process, working alongside association staff and end users to co-design an app that fit real-world behaviors. No guesswork. No bloated features. Just purpose-built functionality.
Key features included:
- One-tap registration for CE classes and events
- Instant access to member tools, benefits, and legal resources
- Personalized dashboard powered by AI, showing only what’s relevant to each member
- Push notifications for breaking market news and updates
- Secure, seamless sign-on
- Realtor® Shop integration with Apple and Google Pay
“Accella helped us think through what our members actually needed — and delivered an app that people are really using.”
Leo Mofunanya, Senior Director of Digital Strategy and Operations
MEASURABLE IMPACT
From Day One, Members Took Notice
Results Delivered
These numbers represent real behavior change.
Members weren’t just downloading the app they were using it regularly to take action.
- Over 2,500 active member users in the first nine months (20%+ of total membership)
- More than 100,000 in-app engagements
- 1,500+ mobile event registrations
- Realtor® Shop purchases via Apple and Google Pay
- High retention and repeat access for member tools
Looking Ahead
The NVAR app is already delivering strong results, and it’s just the beginning. Planned next-phase enhancements include:
- In-app dues payments
- QR code event check-ins
- Personalized notifications based on behavior and preferences
- Advanced analytics for continuous optimization
Why It Worked
Accella delivered more than an app, we delivered a strategy that stuck.
- Member-led design: We asked, listened, and built around what REALTORS® actually needed.
- End-to-end support: We guided the full project lifecycle, from concept to launch.
- Smart tech choices: The app integrated with NVAR’s ecosystem and was built to scale.
- Collaborative delivery: We helped internal teams align around a shared digital vision.
“This app is more than a tech milestone — it’s a direct result of listening to our members and anticipating their needs.”
Ryan T. McLaughlin, CEO, NVAR
CONCLUSION
Member behavior is changing. Accella helps associations keep up.
With the right strategy and the right partner, a mobile app doesn’t have to be complicated. It just has to be smart. For NVAR, this was a mission-critical investment in modernizing the member experience.
Accella builds mobile apps your members will actually use, and your staff won’t lose sleep over.
