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CUES Member Dashboard Wins SIIA Gold Excel Award for Best New Innovation

CUES (the Credit Union Executives Society), in partnership with Accella, won two Gold Awards at this year's SIAA Excel Awards Gala for their websites. The EXCELS are the largest and most prestigious program recognizing excellence and leadership in association media, publishing, marketing and communication. At…

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Revolutionizing Healthcare Management for Long-Term Illnesses: A Human-Centered Approach

Revolutionizing Healthcare Management for Long-Term Illnesses: A Human-Centered Approach In the digital age, healthcare management is evolving rapidly, focusing on improving the lives of individuals living with long-term illnesses. At the heart of this evolution is integrating technology with a human-centered approach, aiming to make…

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Collaborative Design Sprints: A New Approach to Presenting Ideas

How we present ideas is evolving in the world of startups and technology. As a strategist and consultant, I've seen the need for a new approach that emphasizes collaboration, rapid prototyping, and the application of proven frameworks. This approach, known as collaborative design sprints, offers…

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The Dual Role of Digital Strategists: Meeting Today’s Needs, Shaping Tomorrow’s Success

At Accella, we understand that in the rapidly evolving digital landscape, the role of a digital strategist is not merely confined to delivering immediate solutions. It extends beyond the present, reaching into the future and shaping the success of our clients in ways they might…

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Adapting to the New Normal: Shaping UX and Content Delivery for the Evolving Digital User – A Comprehensive Two-Part Exploration

The user experience (UX) and content delivery landscape is undergoing a seismic shift. Traditional content delivery methods are being challenged, and new paradigms that promise to transform how we interact with digital content are emerging. Part 1: Practical Lessons Learned and Strategies for Today The…

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