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The color Red gives you wings!

In a recent article I wrote about how colors are an extremely important factor in branding and product design as they create subconscious emotional connections to the things we see. In that article I wrote about the color Blue as a calm, safe, and reliable…

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Why so Blue?

Colors are an extremely important factor in your branding and product design. Colors create subconscious emotional connections to the things we see. Don’t believe me? Let’s take a quick look at the color Blue. Generally considered a calm, safe and reliable color, Blue is a…

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You need to be more responsive

Remember when the phrase “Paper is Dead” was all the rage? Flash forward a decade (or two) and now it’s “The Desktop is Dead”. In 2015 Google announced it would drastically change their search algorithms for mobile searches so that web sites that aren’t responsive …

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User Experience Design at Accella

We’ve been talking a lot about the User Experience lately so I thought I’d put this together to define UX and how we build products with the best UX in mind. User Experience at Accella is comprised of the impressions, thoughts, emotions, and reactions as…

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Going Green – One app at a time: ZOLL Medical Sales

Did you know the average office worker in the U.S. uses roughly 10,000 sheets of paper per year and that number is increasing yearly by about 20%? With such shocking numbers, it's no wonder that companies are looking for more and more ways to go paperless.…

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