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Riding the Waves of Innovation: Harnessing the Power of Generalists and Specialists in a Rapidly Evolving Digital Landscape

Before delving into this narrative, let me sketch a picture of my journey. I’ve always been something of a “Renaissance person.” My early years were spent exploring engineering, delving into international business operations, leading my own agency, making headway into UX design, marketing, and strategy,…

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Facing the Digital Imperative: Associations, Mobile Strategy, and the Power of Market Research – Accella Guides the Way

In an era of rapid digital transformation, it's essential to remember that technology is an enabler, not a destination. At Accella, we believe in a people-first approach that puts your members at the center of every decision we make. While mobile strategy and apps have…

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Building Effective Websites for Nonprofits: Navigating Challenges and Finding Solutions

In the digital age, a well-designed and functional website is crucial for any organization, including nonprofits. However, nonprofits face unique challenges in website development due to their specific needs and often limited resources. This article delves into these challenges and discusses how Accella, with its…

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Improving App Engagement: iOS14 Introduces Widgets, App Clips & Improved iPAD/MacOS Portability

This year's WWDC was packed with announcements. There’s plenty of things I’m excited about as a user of Apple products. At the same time, there’s also plenty to be excited about from a developer or app owner perspective.  The public release will be coming this…

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Increase Your Association’s Visibility and Value During the COVID-19 Pandemic

There’s no question that the COVID-19 pandemic will irrevocably alter how organizations do business for the foreseeable future. As leaders transition away from managing operational fires, they must consider larger, strategic questions: How can your association provide COVID-19 information and guidance to stay relevant with…

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