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Mobile Apps

What We Heard (Loud and Clear) at ASAE MMC+Tech 2025

We’re back from ASAE’s MMC+Tech 2025 and, just like last year, our brains are buzzing with ideas, trends, and conversations from some of the sharpest minds in association leadership, marketing, and tech. If you missed it (or just need help unpacking it all), here are…

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Enhancing Member Engagement Through Personalized Mobile Apps: Leveraging AI for Associations

In today's digital era, personalization has evolved from a luxury to a necessity for meaningful member engagement. Association members are inundated with information and networking opportunities, raising their expectations for experiences that are not only informative but also tailored to their unique needs and interests.…

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The Dual Role of Digital Strategists: Meeting Today’s Needs, Shaping Tomorrow’s Success

At Accella, we understand that in the rapidly evolving digital landscape, the role of a digital strategist is not merely confined to delivering immediate solutions. It extends beyond the present, reaching into the future and shaping the success of our clients in ways they might…

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The #1 Task for Marketers in 2020 — Data Privacy

Marketing personalization has brought on many questions about data privacy. Today we'll discuss data privacy, what marketers need to know, and three key areas to focus your efforts in 2020. We'll lean on our experience with dozens of web and mobile projects with clients where…

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Designing for multiple iOS screen sizes

It's hard to believe there was a time when the iPhone and iPad only had one size for each. Eventually the iPhone added a larger screens and the iPad added  both smaller and larger screens. Today we have three sizes of screens for the iPhone and iPad. Steve Jobs…

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